Prior to the acquisition, Blizzard was owned by a division of French media conglomerate Vivendi. In , Vivendi sold its remaining stake to Activision Blizzard, thus exiting the original merger entirely. After the giant Activision Blizzard merger in , the combined company slowed the pace of its acquisitions.
However, one major deal has allowed Activision Blizzard to expand into a new market segment. By purchasing mobile game developer King Digital, maker of the popular Candy Crush series, Activision Blizzard stepped into the rapidly growing world of mobile gaming. With the completion of the acquisition in early , Activision Blizzard became the largest game network in the world by total user base.
The King acquisition is one of several deals in recent years that Activision Blizzard undertook in an effort to expand into new markets. Activision Blizzard. Accessed July 8, The New York Times. Infinity Ward. Los Angeles Times. Games Industry. The Wall Street Journal. Mutual Funds. Company Profiles.
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Donovan is a young journalist from Maryland, who likes to game. His oldest gaming memory is playing Pajama Sam on his mom's desktop during weekends. After interning for Shacknews throughout college, Donovan graduated from Bowie State University in with a major in broadcast journalism and joined the team full-time. He is a huge Star Wars nerd and film fanatic that will talk with you about movies and games all day. Donovan Erskine posted a new article, When did Activision buy Blizzard?
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